Friday, February 6, 2009

What Fox says about Heroic Ratings

Fox has already weighed in on the ratings jump for "The Hero in the Hold."

Last night BONES opened with a 3.2/9 among Adults 18-49 and grew +7% compared to its time period premiere two weeks ago among Adults 18-49 (3.2/9 vs. 3.0/8) and +8% in Total Viewers (10.8 vs. 10.0 Mil.) Even with the move to Thursday night, BONES outperformed its prior season average on Wednesdays at 8p by +3% among Adults 18-49 (3.2/9 vs. 3.1/9) and +10% in Total Viewers (10.8 vs. 9.8 Mil.) . BONES’ Thursday season average so far is FOX’s highest rated Thursday in-season scripted series in four years among Adults 18-49 (since The OC in 04/05) and in 13 years in Total Viewers (since New York Undercover in the 95/96 season.) Last night’s BONES is FOX’s highest rated scripted Thursday 8-9p telecast in nearly three years among Adults 18-49 (since 5/18/06, That ‘70s Show) and in over 12 years among Total Viewers (since 11/21/96, Martin/Living Single). Last night’s BONES outperformed FOX’s prior season average in the Thursday 8p hour by +23% among Adults 18-49 (3.2/9 vs. 2.6/7) and +50% in Total Viewers (10.8 vs. 7.2 Mil.). Finally, BONES won the 8p hour among virtually all key demos. In fact, BONES outperformed its nearest competitor for the hour, ABC’s Ugly Betty by +39% among Adults 18-49 (3.2/9 vs. 2.3/7) and +48% in Total Viewers (10.8 vs. 7.3 Mil.)


Claudia said...

Well, there's not much to say other than: Woooohooo!!!!
But, honestly, guys, we are not surprised, are we? The best show ever should get 'heroic ratings'!!

Milky said...


And that's precisely why I can't understand the way they play with it and how they keep preempting it!!


Seriously, that's no way of respecting one of their most succesful shows!

Dani said...

i thought after this next week there isnt a missing week for quite some time to come?

Wendy said...

We miss next week, then get 2 weeks, then miss another week and THEN it's not pre-empted anymore (supposedly for the rest of the season).

Amanda said...

Gah! (preemptings). A friend of mine who loves Bones sent me a text on Thursday. "Didn't know Bones was on. Never know what night it's on anymore."

She got it on the DVR, but still, it's annoying to miss it because it gets bounced.

corygs said...

Great ratings and so yeah why is Fox pre-empting it constantly. Not to burst your bubbles, as I have been depressed about this news, but apparently our president decided to speak on the 24th which pushed all the programming around. There will be a rerun of Bones on the 24th (sculpture) no Foam on the 26th, which means three weeks between Pear and the next new ep. IN a word, Insane.

Shep said...

Ok, now I'm pissed. I'm sick of Bones being bounced around all the time! Stupid FOX.

Christina :-) said...

Yeah, the preemptions just infuriate me! Why are they doing this when obviously Bones is pulling in a lot of viewers that night. It'll just confuse new viewers and if they keep this up, I don't how long THEY'LL stick around. I know I'll always be around to watch, but at this rate, we'll never draw in any new fans. And they're pushing it REALLY close to June!

I feel like I want to cry.

Dani said...

i was just saying on another blog... the only thing that will get me through 3 weeks without a new ep is getting the DVD of season 3, which gets released for region 4 (Australia) in early March!!

At least i can watch and rewatch season 3!!

ForensicMama said...

DANG!!!!!! Hopefully that means that they'll be keeping Bones on Thursdays from now on!

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